Vacancy Advert Copywriting & Design

Advertising job vacancies in local and national press can be very expensive. Having an advert that attracts the best candidates to apply is paramount for any recruitment campaign.

How the advert looks, how it reads and where it is placed on the page are all contributing factors as to whether it will successfully attract candidates or not.

Widely recognised as an art form, without the experience or expertise, copy-writing adverts can prove difficult with the end result being ineffective and expensive.

Here at GPW our staff have been trained to the highest standards in the design of job adverts to make them as effective as possible. Taking into account legislative requirements to avoid costly discrimination claims we are able to word your adverts to grab the attention of work seekers and make the role sound as interesting as possible.

There are large penalties for organisations using discriminatory terms such as ‘Foreman’ or ‘Draughtsman’ and yet this can be widely viewed in most weekly local and national print. GPW is able to take this risk away from the advertising process.

GPW Recruitment offer this as a free service to clients utilising one of our recruitment services. We are however able to offer this as a specific service for those clients that wish to retain full control of their own recruitment but do not have the experience or expertise to construct a successful job advert themselves.

Should you wish to discuss this service in more detail please give us a call.